Harnessing Data for Business Development

Do you send your lawyers to conferences, but they don’t come back having generated any business? They might just be playing the wrong roles. Hear from business development experts and entrepreneurs Ioana Good, Adrien Maines and Peter Johnson about how to use data to identify your lawyers’ characteristics that will help maximize the business they bring in. Whether an attorney is a closer, a networker or an analyst, each can play a crucial part in drumming up business and reducing unnecessary legal spend.